The Social Responsive Cell (SRC) is proud to have recently celebrated the ‘Breastfeeding Awareness Programme’, an important initiative aimed at raising awareness about the benefits of breastfeeding among expectant and new mothers in rural India. By employing interactive methods like role play, the aim was to sensitize the target audience about the significance of exclusive breastfeeding and encourage its adoption as a crucial element in infant and maternal health.The program included informative sessions on breastfeeding, its benefits, and best practices. Our experts also provided guidance on proper breastfeeding techniques and tips on overcoming common challenges faced by mothers during the process.